Courses
Programs for teams who instrument apps for decisions
Each listing below includes a short summary and a path into enrollment conversations. The flagship App Journey Mapping Lab has a full detail page; other programs are scheduled in rolling waves.
App Journey Mapping Lab
Instrument, stitch, and narrate multi-session journeys with stakeholder-ready scorecards.
Event Schema Sprint
Naming contracts, property QA, and deprecation rituals that keep funnels trustworthy.
Retention Story Clinic
Turn cohort curves into product bets engineering partners will schedule.
Journey Lab orientation
A guided tour of our Customer Journey Analytics for Apps vocabulary before you pick a cohort.
Squad instrumentation intensive
Facilitators embed with your warehouse and planning rituals for Thailand-timezone teams.
Field notes on the blog
Articles that preview methods taught inside the labs — no enrollment required.